מדוע תגמול נציגי מכירות על 'פגישות שנקבעו' הורס את איכות צינור המכירות

# Why Commissioning SDRs on 'Booked Meetings' Destroys Pipeline Quality

Commissioning Sales Development Representatives (SDRs) on booked meetings destroys pipeline quality because it incentivizes meeting volume over genuine prospect qualification. This common practice forces SDRs to prioritize hitting an activity-based quota, which leads to a pipeline filled with unqualified leads, disinterested prospects, and no-shows. The result is wasted Account Executive time, plummeting sales team morale, ...